Hey guys, for those who do not have a job, do you just want any job or have you given a thought what would be the best place to be in these times of recession. For those who have a job, are you still looking forward for the ‘Retail Boom’ to happen or you know where your job is taking you and where you can actually be. Here is a little weekend analysis from me on both these situations. Sit back and read, hope it gives all of us who get lost living by the day, some clarity on what we want.
For those looking forward to a job; alright there is no ‘Boom’ round the corner; but still Retail Sector is the answer. There is ample good news to look forward to, few are listed here and I’m sure all my readers would have one such news with them.
While most companies are trying to find strategies to beat the global slowdown, consumer goods companies have not only decided to increase manpower, but also to scale up their research and development (R&D) spends.
- LG Electronics plans to invest $50 million (around Rs 250 crore) to enhance its manpower and R&D in India by 2009.
- According to ITC’s sustainability report, ITC’s payroll expenses grew from Rs 541 crore in FY06 to Rs 630 crore in FY07 and Rs 733 crore in FY08 and the company remains bullish on hiring.
- Aditya Birla Retail (ABRL) has announced plans to open ten hypermarkets in India within the next two years under the ”More” banner. It also aims to have 1500 supermarkets and 100 hypermarkets by 2013. According to CEO Sumant Sinha, ABRL the company will invest a total of US$2.5bn on its expansion plans.
Those with a passion for retail just remember one thing, in the short term it might seem more important to get a job that gives the best compensation, but in the long-term, most employees are chronically dissatisfied until they get a job that provides the best personal fulfillment.
For those in Retail Industry, this is what we can look forward to, because this will be the solution to the ongoing slump.
Good with Consumer Psychology and creative at thought you can be a “Consumer Psychologist”. Consumer psychologists study people’s emotional, cognitive, and behavioral responses to a wide variety of stimuli including advertisements, packaging, marketing promotions, communications, products, services, and experiences. From these studies the consumer psychologist can help decision makers determine design and development changes that will produce an improved consumer response and produce an increase in sales. As the field gains credibility, consumer psychologists are being given high level management and policy level positions in marketing, advertising, and retail organizations. Your primary responsibilities as a consumer psychologist will be research, analysis and development.
You feel you have amazing selling capabilities, and you can sell almost anything you can be a “Personal Shopper”. Personal shoppers provide expert advice and give the highest level of customized service possible to individual shoppers. By giving personalized attention and providing advanced knowledge of products, services, and trends, personal shoppers become trusted consultants for shoppers who want an enhanced buying experience which is easy, inspiring and productive. You will be responsible for building a client base of loyal shoppers who make frequent purchases. The result of your efforts should be higher sales ticket averages and extreme customer satisfaction.
For all those good at Retail Numbers, business, analysis and strategies, you can be a “Retail Competitive Intelligence Analyst”. As a Competitive Intelligence Analyst, you will be keeping an eye on the strategies and pricing of your employer’s competitors, and making recommendations for marketing, promotions and strategic initiatives based on the data you collect and analyze.
All these Job Profiles will not come without the required skills. Its possible only if we indentify our passion and work towards it. For complete details on these Job Profiles like the skill set required, the compensation etc. please visit http://retailindustry.about.com/od/retailjobsprofiles/Retail_Jobs_&_Your_Retail_Career_Path.htm
-Roli
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